As a TikTok creator, you want your videos to look their best and stand out on the platform. That's why it's essential to understand the video resolution and format requirements for TikTok. In this guide, we'll cover everything you need to know to optimize your TikTok videos for maximum impact in 2023.

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1. Resolution Matters

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The resolution of your TikTok videos is critical to their overall quality. TikTok supports videos with a resolution of up to 1080 x 1920 pixels (9:16 aspect ratio). This means that your videos should have a height of 1080 pixels and a width of 1920 pixels for the best viewing experience.

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2. Choose the Right Format

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TikTok supports several video formats, including MP4, MOV, and HEVC (H.265). MP4 is the most commonly used format on TikTok as it offers good video quality and a small file size. MOV and HEVC are also acceptable formats, but they may result in larger file sizes.

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3. Bitrate: Keep It High

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The bitrate of a video refers to the amount of data that is transmitted per second. A higher bitrate means higher video quality. TikTok recommends a video bitrate of 1-2 Mbps for MP4 and MOV files and 2-4 Mbps for HEVC files.

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4. Frame Rate is Key

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The frame rate refers to the number of individual frames in a video that are displayed per second. TikTok supports frame rates between 30 and 60 frames per second (fps). A higher frame rate results in smoother video playback, but it also results in a larger file size.

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5. Short and Sweet

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TikTok allows videos to be up to 3 minutes long, but shorter videos tend to be more engaging and get more views. Try to keep your TikTok videos to 60 seconds or less for maximum impact.

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By following these guidelines, you'll be well on your way to creating TikTok videos that look great and have maximum impact. Happy TikTok-ing!

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